Marketing for Creative Businesses

Marketing for Artists, Writers, Musicians & More

Hi creatives! We need to talk about something super important: getting your amazing work out into the world. You pour your heart and soul into your art, whether it’s painting, music, design, or anything in between, and you deserve to have it seen and appreciated. But let’s be real, navigating the marketing side of things can feel like trying to solve a Rubik’s cube blindfolded. That’s where we, Midnight Disco Marketing, come in! 

We get it. You’re not just selling a product; you’re sharing a piece of yourself. And that requires a special kind of marketing. Forget the stuffy, corporate jargon – we’re all about authentic connection and helping you build a genuine community around your art. As artists ourselves, we know how difficult it can be to get your work out there. So, let’s dive into how we can help you turn your passion into a thriving business.

Social Media Management

First up, let’s talk social media. It’s your digital gallery, your stage, your connection to your audience. You need this to be well thought out and true to your brand to build a following and loyalty. But let’s face it, keeping up with all the platforms can be a full-time job in itself, and that’s not where you want to spend your precious time. That’s where our social media management comes in. We’ll help you craft a strategy that showcases your unique style and engages your followers. We’ll create eye-catching content, write engaging captions, and build a community that loves and supports your work. 

Marketing For Creatives

Google Ads Can Help

Want to drive more traffic to your website or online store? PPC (Pay-Per-Click) advertising is your secret weapon. We'll help you create targeted Google Ads campaigns that put your work in front of people actively searching for what you offer. Imagine someone searching for "original watercolor paintings" and your website pops up at the top of the search results! We'll handle the keyword research, ad creation, and campaign management, so you can focus on creating your art.

Social Media Ads Are a Must

Now, let's talk about getting your work in front of new eyes. Ads management, including social media ads, is a powerful tool for reaching a wider audience. We'll help you create targeted campaigns that reach the people who are most likely to appreciate your art. Whether it's showcasing your latest collection on Instagram or promoting your upcoming exhibition on Facebook, we'll make sure your ads are visually stunning and strategically placed.

Tell Your Story With Engaging Content

Your story is just as important as your art. Content writing is your opportunity to share your inspiration, your process, and your unique perspective. We'll help you create blog posts, artist statements, and website copy that resonates with your audience. We'll help you tell your story in a way that's authentic and engaging, building a deeper connection with your fans.

Newsletter Marketing Keeps You Connected

Don't underestimate the power of a good old-fashioned newsletter! It's a fantastic way to stay connected with your fans and keep them updated on your latest projects. We'll help you create engaging newsletters that showcase your work, share behind-the-scenes glimpses, and offer exclusive content. Think of it as your personal invitation to your creative world.

Web Design Is Your Online Gallery

Your website is your online gallery, your digital portfolio. It's the first impression many people will have of your work, so it needs to be visually stunning and easy to navigate. As your web design company, we'll create a website that showcases your art in the best possible light. We'll focus on creating a user-friendly experience that makes it easy for visitors to explore your work and learn more about you. We will ensure that your website is a true reflection of your brand.

SEO Helps Keep Your Site Fresh With Search Engines

Want to make sure your website shows up in search results? SEO (Search Engine Optimization) is your key. We'll help you optimize your website for search engines, so people can easily find your work online. We'll handle the keyword research, on-page optimization, and link building, so you can focus on creating your art. We want people to find your website, and your work.

Marketing for Artists

eCommerce Marketing

Getting your art online is a necessary step to ensuring your beautiful pieces find a good home. But, isn’t there a lot of rigamarole that comes with this? The answer is yes, and lot’s of hard work. Midnight Disco is here to take the boring, hard stuff off of your hands and get you set up for online selling success.

From creating a new website that is primed for selling your pieces, to marketing your products, we have experience marketing for artists, writers, musicians and other creatives. Learn more about our eCom offerings! 

Use an Ads Page for Best Results

So, you have a site you love that you’re driving your ads to but you just aren’t getting conversions. It’s frustrating, we know. Take the guesswork out of your ad destination and let us help you create an ads landing page that is as beautiful as your products! We make it easy for your user to convert because we create a path primed for that. 

User-Generated Content is a Must

 Encourage customers to share photos and videos of their dining experiences using a branded hashtag. Repost their content on your own social media channels to build a sense of community and authenticity. It’s like letting your customers do the marketing for you! We help you optimize your platforms to their highest potential so it’s easy for you to get the reviews rolling in.

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